Bnglish Language Teaching Materials and Cross-Cultural Understanding : Are There Bridges or Divides ?

English Language Teaching (ELT) materials can contribute immensely to cross-cultural understanding in the emerging globalised and borderless world. This is because there are common denominators present when materials are used in the teaching of the language across borders. An attempt to teach a language, for instance, must also consider the ways or the contexts in which it is used. Thus language cannot be detached from culture. The textbook or coursebook has been "standard equipment" for teachers for decades, maybe centuries. However the culture ofthe target language has hardly ever been associated with the learning ofthe language within textbooks. This paper discusses the importance in which the essential elements of language and communication and culture in textbooks contribute towards language competency and cross-cultural understanding. The writer also discusses the relevance and the importance of the awareness ofthe connections between language and cross-cultural understanding amongst curriculum developers and materials developers and

by that critical incident cited in Paul Simon's book The Tongue-Tied Ameri- can (1980).In that book Simon recounts the incident where a member of the Georgia school board approached Genelle Morain of the University of Geor- gia with the question: "Why shouid a student who will never leave Macon, Georgia, study a foreign language?"Her reply to that question was: "That's why he should study another language" (p.76).In Malaysia likewise, some politicians (in the 3 decades after independence) even questioned the need for English as an important second language.Obviously these people be- lieved that Malaysians would live as they would.depending on the first language (Bahasa Melayu) for their work needs.BLit all that changed with the burst of work in computer-related industry.There was a huge need for peo- ple who could communicate in English effectively as the country became rnore dependent on the international community for business.Today young Malaysians not only have to deal with international businessmen in the co'rintry, they frequently make overseas trips for business purposes.The problem of finding enough Malaysians competent enough to do business in Iinglish and compete with their counterparts in developing countries led to a drastic change in the School Curriculum.Today the teaching of Mathematics and Science in both Primary and Secondary schools is done in English, so as to provide the immersion into English in the early years.There are many people who now increasingly believe that culture should be taught within the language curriculum.The new foreign language standards (Standards 1996), emphasizes the need to "integrate" it within the new language curriculum.The importance for teaching culture is widely believed to promote greater cross-cultural understanding.The most important reason, however for most people as to why culture should be integrated within language curriculums, is, because language and culture are inseparably intertwined.
WIIA'I'CAN BE THE PROBLEMS IF CULTURE IS NOT INTEGRA.'I'1.:I)INTO LANGUAGE WITHIN TEACHING MATERIAL?
I'here will be several problems that we can anticipate if culture is not inlcgrated into teaching material.Some of the more serious ones will incl ude: l.The inability of learners to fully assimilate meaning within contexts of language use 2.The inability of the materialto promote o'realism" 3. The inability of the material to bring about "immersion" into the new world which will leave bias, stereofyping and prejudice behind In the next section of this paper, the writer will illustrate with examples of how each of the three problems come about and the implications of this on materials within the learning-teaching situation.Suggestions will also be provided on how culture can be integrated into language teaching materials.

THE INABILITY OF LEARNERS TO FULLY ASSIMILATE MEANING WITHIN CONTEXTS OF LANGUAGE USE
Language teaching has in most parts of the history of ELT been nothing but focus on exercises presenting language for practice in make-belief situa- tions.But not many people realize the folly of excessive focus on analytic or studial as opposed to experiential learning.The weaknesses ofexcessive focus on analytical methods was exposed as early as in 1904 by Jesperson in his text o'How to teach a foreign language", where he said that "we ought to learn a language through sensible communications" (p.ll).What Jesperson wanted was for teachers to move away from language practice on random lists of disconnected sentences to discourse which is connected to thoughts communicated.This i904 exposure by Jesperson was too far ahead of its time and the period of Practice, Practice, Practice went full steam ahead, for seventy five years, until after Widdowson (197S) and Siager (1978) re- emphasized the need for "context" and "longer, more natural discourse" as a basis for language teaching.What Widdowson and Slager advocated was teaching which totally put a stop to, or paid minimal emphasis on monoto- nous drills and endless repetitions.They revealed that our textbooks are filied with exercises which have students do drills on disconnected sen- tences.A negative aspect of these exercises is that they are unnatural and The above example is typical of dialogues in school textbooks, which basically achieve what it sets out to do; which is confine dialogue practice to two person interactions in an office, have the players roll out utterances without any of the interferences that come with natural discourse and hope- lully let all these register in the heads of learners after sessions of practice.
Most teachers are unaware that "textbook language" as in the example above put learners at a distinct disadvantage when they are faced with interaction witlr native speakers.ln most situations, especially at the workplace, the lan- guage is dynamic.A close match to an office situation where natural lan- guage would be used would be one such as this: l)ialogue B I'm going down for a cup of coffee.
Please John, one for me.White or Black?White and two sugars please (interrupting) Aaahem.., I heard that.I thought you said you were on a diet.
But that new coffee dcwnstairs is so bitter without sugar OK two sugars Janet Can I have a cup too.Black, and no sugar I have only two hands Steven.Go get your own.The difference between dialogue A and dialogue B is that B is longer and is closer to natural conversation with interuptions, and all the other pe- ripheral aspects of natural discourse which include things like hesitations.Dialogue B is also closer to the type of discourse that native speakers and near-native speakers engage in.If the objectives of a language curriculum are geared at getting learners to master the language so that they achieve at least near native speaker competencies or even close to that, then the lan- guage as represented in Dialogue B should be more common in ELT materials.But is this possible with space constraints in ELT textbooks and course- books?Most probably not.But there are ways to overcome this prcblem of space constraints and one why is to not treat the textbook as the only source of material for teaching.Experts in materials development now say that the core material for teaching (in most cases the textbook) should cater for exer- cises that focus on language forms while peripheral material (like audio cDs and CD-ROMs and videos) should focus on authentic materials with open- ended interactive communication.In this way both analytic and experiential aspects of learning merge.Stern (1990;99) explains that an analyic ap- proach is one in which the language is the object ofthe study, and an experi- ential approach is one in which the language is learned in communication.Allen et al. (1990:77) feel that these two types of teaching may be comple- mentary and would "provide essential support for one another in the L2 classroom".An analytic focus in teaching decontextualizes linguistic fea- tures to allow for isolation of the forms for analysis and practice.The forms under study however should be recontextualized by means of experiential approaches.Recontextualization can be achieved ifteachers provide activities using language which not only involves grammar but also the functional, organizational and sociolinguistic aspects of the target language.One way recontextualization can be a reality in classrooms would be by getting stu- dents to view scenes in videos and cD-RoMs where natural communication which incorporates the culture of the target language is taking place, after they have had analytical exposure to the forms ofthe language.

THE INABILITY OF THE MATERIAL TO PROVIDE *REALISM'
Textbooks are a cultural disaster in terms of realism.Most of the time, they not only neglect representation of the culture of the target language, they in fact have established themselves into a variety of language that is Mukundon, English Language Teaching Materials and Cross-Cultural Llnderstending 47 tlistinctively independent-one which can be regarded as "textbook culture".Some teachers regard textbooks as breaking rules ofnatural language use as thcy lack in both situational and linguistic realism.when texts lack in real- isnr of this nature, they are detached fiom not only the culture of the target language but the first language as well.
Situational realism is achieved in materials if two main criteria are ful- lillcd; age and interest.This would mean that texts and tasks relate to the age rrrrd interests of the target leamers.Most often then not, the culture (from the pcrspective of the broader sense of the word) of target learners, while they vrrry across boundaries will have commonalities, especially if one looks at rlrc "common behavior related to developmental stages" and assoeiates that rvitlr the "culture of learners and learning".vy'e are well aware of what has lrccn written about the predictabie psychology of young adult leamers irom rcscarch done extensively in the past, but unfortunately very little of that lrlrrslates to realism in materials for ELT.Textbook writers blatantly ignore tlr."gpl1g1s" of young adult learners by constantly falsiffing culture.Texts .ulrlactivities rarely account for such behavior as teenage restlessness and rt'lrt:lliousness, the end result of which our textbooks lack in situational real- r':rrr.Some examples of this found in Malaysian secondary school textbooks ;rrc illustrated below in Dialogues C and D: Dialogues such as these are common in systems where the agenda for "moral indoctrination" is so strong that it encompasses the entire school cur- riculum.The sum effect of this approach however would be a lack of interest in the dialogues r,vhich, from the onset of the lesson would lead to low motivation levels thus raising resistance to material.If ever there was terminol- ogr created today, the one most apt io describe texts such as the ones above would be "pedagogical put-offs"!Excess concern with moral issues, have led material builders to create "mirages" of life.In the two scenes above, the young adult characters show very little sign that they are typical young aciults.In fact, they look like clones ofthe so far unattainable "perfect young adult"; what some circles within society want out of young adults.In typical situations involving young adults, the girls in Dialogue C would not have easily volunteered to do the cleaning job, and the young adult in Dialogue D would not be playing the "dutiful guide" to the father.Also, striking a con- versation on a school canteen is hardly ever done by fathers and teenaged daughtersl Another way in which realism becomes detached from teaching mate- rial is when the language of dialogues is made to look artificial.It is true that materials which are deficient in naturalness lack in "iinguistic realism".An example of a typical dialogue lacking in linguistic realism found in school textbooks is provided below, in Dialogue E: I called to find about our History homework.Are you doing it nnrrr?
Yes, I am doing the homework now" There is a lot of work to do.I am not sure which exercise to do.Do we have to do Exercise 2?
Yes.We have to do Exercise 2. Do we have to do Exercise 3? Yes.we have to do Exercise 3. Do we write the answers irr the textbook?Yes, teacher wants us to write the answers in the textbook.Do we write in pencil?Yes, we have to write the answers in pencil.Some teachers and material builders would consider dialogues such as the one above "necessary" for focused practice as the aim ofthese exercises would be to provide target structures with minimum obstruction from pe- ripheral or intruding structures that are normally associated with authentic or near-authentic dialogues.While practice such as this with "intensified focus" on target structures may provide practice, they may never lead to learning as narrow intensified practice only enables these structures to be retained in short-term memory.The biggest set back to classroom teaching that materi- irls such as these inflict on leamers is the "falseness" of language.Speakers o{'English, both native or non-native speakers do not "interrogate" their liiends over the telephone about homework as the dialogue above suggests.ln most cases young adults do not even bother asking each other about how tlrcy are, especially since they meet in class everyday.While the aim oisuch a dialogue would be to teach the affirmative, there are negative conse- quences that come about from using texts of this nature.Second language leamers are not exposed to "real" language and this may inhibit their devel- opment as proficient users of the language.
THE INABILITY OF THE MATERIAL TO BRING ABOUT "IMMERSION' INTO THE NEW WORLD WHICH WILL LEAVE BIAS, STEREOTYPING AND PREJUDICE BEHIND Most people, especially teachers would assurne that ,,cultural irnmer- sion" takes care of itself when learners are taught a second or foreign lan- guage.This however has been considered myth after recent studies lHinkel,  i996; Hymes, 1996) showed that Non-native speakers (hINS) in colleges anj universities in the United States and canada and other dnglish-sp-eaking countries "do not always follow the norms of politeness and appropriatenesi commonly accepted in their L2 communities despite having lived in those countries for several years" (Hinkel.200l).Textbooks rr"d in Second lan- guage (SL) and Foreign Language (FL) situations do not gradually expose leamers to sociocultural variables in language and as such mastery of lin- what makes a particular expression or speech act situationally appro- priate is not so much the linguistic form or the range of the speak".',tingristic repertoire, but the socioculturar variables, wtrictr u.. .urllyaddressed in explicit instruction.Partly tbr this reason, it is not un.o*.on to hear ESL learners say How is it going, what's up, or Later to peers, professors, and even university deans (Hinkel, 2001:44g).
university professors in the united states for instance also constantly complain about "unprepared" NNS in tutorials when academic reading is as- signed to them.while Nalive Speakers (NS) master tlre reading (as th-ey are aware of task demands), NNS are unaware of the implicit natuie'of thetask which demands absolute mastery of the assigned reading.As a result of their lack of preparation, these NNS wiil give the professors iegative impressions of their academic skills and preparation.
Learners' awareness of target language culture in most cases is also lacking and this is true even for advanced and proficient learners.Byram and Morgan (1994: 43) point out learners cannot iransform, or accommodate or evea effectively assimilate into other culture.They ,,cannot simply shake off their own culture and step into another".In the iase of Mainlani chinese, lvluh,indan, English Language Teaching Materials and Crass-Cultural Understanding 5l their strong tradition of copying from their teachers and texts (because they are "perfect") will be viewed as "plagiarism" from the perspective of Ameri- can culture.Many students from Mainland China are viewed as "cheats" by their peers and teachers because of their inability to step into the culture of the target language.The developers of their ELT material failed to see the importance of exposing them to this aspect of "learning culture" which is prevalent in NS learning environments.

IMPLICATIONS TO MATERIALS DEVELOPMENT AND TEACH- ING
There is no need for drastic curriculum revamps when attempting to introduce target ianguage culture into targei ianguage materials.All it needs is a little direction towards immersion into target language culture.Lafayette (1978, 1988) suggests 9 ways in which language and culture can be inte- grated.
1. Cultural lessons and activities need to be planned as carefully as language activities and integrated into lesson plans.
2. Present cultural topics in conjunction with related thematic units and closely related grammatical content whenever possible.Use cultural contexts for language-practice activities, including those that focus on particular grammatical forms, 3. Use a variety of techniques for teaching culture that involve speak- ing, listening, reading, and writing skills.Do not limit cultural instruction to lecture or anecdotal formats.
4. Make good use of textbook illustrations and photos.Use probing questions to help students describe and analyze the cultural significance oiphotos anci reaiia.
5. Use cultural information when teaching vocabulary.Teach students about the connotative meaning of new words, Group vocabulary into culture-related clusters.
6. Use small-group techniques, such as discussions, brainstorming, and role-plays, for cultural instruction.
7. Avoid a o'facts only" approach by including experiential and process learning wherever possible.
8, Use the target language whenever possible to teach cultural content.9. Test cultural understanding as careftilly as language is tested.
The 9 ways suggested above clearly show that the teacher's initiative will go a long way into irnmersing learners into the culture of the target lan- guage.While ihere is very little that can be done to incorporate culture into textbooks, mainly because of the constraints of space and nationalistic de- mands, ieachers should bring into classrooms photos, pictures, audio tapes and video clips to emphasize language and culture in target language con- texts.

CONCLUSION
The teaching of a language must be aceompanied by the cultLrre tha-t surrounds ii.The most unfortunate part of "target language culture clean- sing" in ELT materials is that materials developers and teachers maliciously equate target language culture to extreme and often immoral sides of life, hence incompatible with the culture of the first language (Ll).This miscon- ception must be corrected so that the positive aspects of culture in the target language, those aspects which aid communication and toierance will find their natural place in the leaming of the target language and learners benefit from this.
guistic iorm alone can lead to disastrous consequences when NNS face NS counterparts.
Mukundan, English Language Teaching Materials and Cross-Cultural [Jnderstanding 45 contrived.None of these utterances are rarely ever heard within the local and the native speaker situation.A typical example of a short dialogue practicing forms and functions associated to making polite requests within a textbook would have two people in limited roles such as this: Look Siew Ling, the whole garden is full of fallen leaves.Yes.It does not look very nice.Our gardener, En.Ahmad is ill.He cannot come to work toda,v.Why don't we get some more friends and do the work for him.That's a good idea.Let's go.Your school canteen is very good.It is also very clean.
Mukundan, English Language Teaching fulaterials and Cross-Cultural Understanding 49